Besides Christmas….PRI, or the Performance Racing Industry Trade Show has to be the second most wonderful time of the year. It’s the annual gathering of companies, dealers, racers, and media in sunny south Florida where everybody shows off new products and race plans for 2012. For me it’s a mixed bag of representing Coker Tire Performance Division drag racing tires; M&H and Phoenix to customers old and new, and an opportunity to make connections with the companies and people that have helped me so much along the way in my own racing.